Category Archives: personality types

UX Design and the Mind (UX Design + Persuasion)

Posted on 8 June 2011 by robertjneal

This is an old presentation I gave at Phoenix Design Week 2009. It’s been getting a lot of attention lately, so I thought I’d share it here. Unfortunately the presentation wasn’t recorded, but I plan on doing a screen cast … Continue reading →

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Contextual Personality Types for UX/IA

Posted on 24 January 2011 by robertjneal

Personality types have been a crucial gauge for the projects I’ve been involved in. They allow us to easily identify missing components in a process and “test” outside of our narrower personas. Personality types, though, have many labels which mostly … Continue reading →

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